Axe Shampoo: Animal Lovers or Axe-holes?

In the fall of 2010, an Axe Shampoo commercial appeared on local network television. It did not show ferrets in a very good light.
The commercial shows a man next to a woman at a gym, working out on treadmills and flirting a bit. Then another man turns on a fan, which starts blowing on the couple.
Dirt and grime starts to fly out of the man’s hair. The grime hits various patrons of the gym at high velocities.
Suddenly, a fake ferret detaches from the guy’s hair and flies across the room to hit a weightlifter in the crotch. Then the shot changes to the floor, where a young ferret (it looks like almost a baby ferret -- it still has that soft baby fur) is walking on the floor.
Next, you see the guy shampooing with Axe Shampoo. Then, in the sauna (Who goes in the sauna AFTER you shampoo and shower? You'd just get sweaty and stinky again. Dumbasses.), the woman is rubbing his hair in a sensual way. You hear: “Lose the grime. Get touchably clean hair with Axe Shampoo and get some hair action.”
From this, we are supposed to surmise: Ferrets are stinky animals that smell like sweaty man-crotches, having this smell is like throwing dirt in strangers’ faces, and covering up ferret smell with Axe will get you laid. Oh, and throwing baby animals is funny and safe.
Axe’s parent company, Unilever, says that they are “committed to the elimination of animal testing.” They want us to believe they care about animals.
What do you think? Do you think they love animals? Let Unilever know how you feel about this anti-ferret message by contacting them at: http://www.unilever.com/resource/Contactform/?WT.LHNAV=Contact_form.